Forever 21: The Failed American Dream

What led Forever 21 to file for bankruptcy in a market that is still heavily reliant on fast fashion brands? Take a look behind the business and marketing strategies that contributed to the collapse of one of the world’s leading brands.

I Failed at the American Dream. I left the country and now live a…, by Jennifer Osborne, World Traveler's Blog

Forever 21 Didn't Win Over Gen Z, Leading to Downfall, Experts Say

Greendoor Los Angeles CA

The death of the department store and the American middle class - Vox

Joe the Plumber: Fighting for by Samuel J. Wurzelbacher

Authentic Brands Tries to Revive Reebok After Adidas Failed - Bloomberg

Stores Opening in American Dream Mall: Forever 21, Sephora

The California Dream Is Dying - The Atlantic

Why Forever 21 Failed. More than three decades after…, by David Linder, The Startup