Hello Kitty Owner Sanrio Soars on China License Deal With Alibaba Unit - Bloomberg

Shares of Sanrio Co., the brainchild behind the Hello Kitty franchise, surged in Tokyo after the company signed a licensing deal with a unit of Alibaba Group Holding Ltd. that will expand its reach in China.

BusinessDay 15 Jun 2017

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Hello Kitty parent company Sanrio's shares surge on Alibaba deal

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