Not just SHEIN: More brands are using influencers to fix their

The Chinese fast fashion retailer sponsored 6 American influencers to tour one of their Guangzhou factories in an all-expenses-paid trip. What came next were light-hearted videos of them during the…

Fohr, Blog

Shein, Temu in fierce fight over US market for $10 dresses

Fast Fashion Today: A Closer Look At Shein - GWI

Shein Flew Influencers to China to Help Its Image. A Backlash Ensued. - The New York Times

Shein: The genius marketing strategy behind the billion dollar company

Influencer Gets Canceled After Praising Shein's Working Conditions While Touring Their Factory And Calling Herself An 'Independent Thinker

Shein's head of strategy Peter Pernot-Day on how the e-commerce app is trying to get ahead of its own marketing narrative

The Shein influencer doubled down on her defense of the fast-fashion brand despite its history of labor abuses: 'If you think it's propaganda, that's cool

A Bunch Of Influencers Went On A Brand Trip W/ Shein &…